Inspired by what mountaineers referred to as ‘the last great problem’
The North Face have taken inspiration from the famed GORE-TEX jacket from 1993 and reimagined it for the city and streets of 2018. A collection consisting of a jacket, fleece jacket, fleece Pant, tees and a nuptse vest, pays homage to the original iconic colourways of The North Face’s early 90’s collections.
We took the collection to the North of London, and produced a lookbook for The North Face as to how we might imagine the collection would sit in the urbanscape.
Produced by BSMNT.
Photography by Elliot Jones.
Edited by Jordan Brett.
Casting and stlying by Daniel Pacitti.
Modelled by Tyrone Estrella and Betty Belle.